The presentation of the
During its Winter Fest, Newmag unveiled a groundbreaking edition for the year ahead. Introducing a collaborative effort with Arevik Udumyan, we proudly present the inaugural issue of the
Discover the "Dyute" guide magazine, your comprehensive resource on the trendiest skincare ingredients. Delve into expert insights on when and how to utilize each ingredient, the potential outcomes—both favorable and adverse—of its usage, tailored skincare regimens for various skin types, and the potential impact of climatic conditions on skincare routines. Crafted with meticulous attention to detail and passion, the "Dyute" team unveiled this invaluable resource to an audience of over 1000 people at the Winter Fest.
Arevik Udumyan, the project lead, has been delivering cutting-edge updates and research on skincare and beauty via various online platforms—Instagram, Facebook, and YouTube—for several years. To bring the concept of this guide to fruition, she meticulously delved into the field, collaborating with experts to identify essential components necessary for the proficient execution of skincare routines.
The texts are authored by dermatologist Hasmik Gulnazaryan, renowned for her extensive participation in numerous international conferences and scientific-practical courses. With a track record of delivering impactful presentations and engaging in hands-on practical endeavors, she brings a wealth of expertise to the project.
The magazine includes stickers designed to label ingredients, aiding in their proper identification and application orientation.
The magazine's primary partner is "Burmunk." For both Arevik Udumyan and "Burmunk" it was essential to keep the guide free of any brand names. The guide's objective is to assist readers in effectively caring for their facial skin. According to Hasmik Nushikyan, Development Director of "Burmunk", there's been a noticeable increase in people's focus on skincare, which is commendable.
The editorial team of Newmag helped with the name. The first Armenian skin care guide is already on sale, both in bookstores and on the newmag.am website.