Matthieu Dubreucq
Matthieu Dubreucq is a former Canadian and international competitive swimmer, renowned CrossFit coach, and seasoned entrepreneur. A pioneer in the fitness industry, Dubrick was among the first to introduce the CrossFit methodology to Canada in 2007. With over 18 years of coaching experience, he has trained thousands of athletes and coaches around the world through specialized CrossFit workshops and seminars. As the founder of several successful fitness ventures—including CrossFit Laval and Gym L’Atelier - CrossFit 1966—Dubrick has played a key role in shaping Canada’s strength and conditioning landscape. In addition to running gyms, he has also launched sports equipment companies, further expanding his influence in the health and wellness industry. Through his signature program, Training Club Programming, Dubrick empowers individuals to transform their lives by combining physical fitness with mental discipline. His approach emphasizes long-term lifestyle change, helping clients build strength, resilience, and a mindset geared toward personal and professional growth.