How has Google turned from an ordinary Company into a search giant? A book for and about HR professionals (Video)
Every day, Google processes a billion searches, making it a central part of how the world looks for information. For a considerable time, people have not just been searching on the internet; they've been "Googling". Google, with its transformative impact
In this renowned book, Bock unveils almost all the secrets behind the company's success and its human resources management policies. He provides a behind-the-scenes look at the internal workings of the IT giant. “Work Rules! Insights from Inside Google That Will Transform How You Live and Lead” serves as a textbook guide for creating an enviable workplace, becoming a sought-after employer, and building a successful business. During Bock's tenure, Google earned the title of “best employer” 30 times and received numerous employer awards. The author of the book is also a recipient of multiple awards; in 2010, he was named the best HR manager. Before joining Google, Bock studied at Yale University and held leadership positions at McKinsey & Company and General Electric.
Bock emphasizes that people spend a significant portion of their lives at work. While for some, work is a harsh and negative life experience, Google employees, self-identified as Googlers, are everything for the company. Bock highlights one of the main pillars of Google's culture— "Voice Right". “Work should have a purpose, and employees should always understand the mission and significance of their work. Employees who don't see their contribution to the company's mission are 630 percent more likely to quit. For instance, the CommonSpirit network of clinics initiates meetings with videos showcasing the challenges of working in the health sector during the pandemic, emphasizing its importance”.
“Work Rules” serves as an excellent manual for HR professionals, offering advice on hiring, firing, implementing effective personnel policies, and motivating team members. At Google, the best employees are empowered to express their opinions and even break the rules if necessary. Bock also advocates for trusting employees more, encouraging managers to set directions rather than giving rigid instructions. “The manager should clearly articulate what the employee needs to achieve, providing the freedom to decide how to accomplish that goal”.
Step by step, learning from mistakes, Bock elucidates the intricacies of personnel and human resources management at Google and other companies. Business leaders affirm that by reading this book, one can grasp the unique rules that set Google apart and potentially achieve similar success as the search giant.
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