Samsung: Technology and Culture for the Development of Human Potential

“Samsung considers the sponsorship of cultural programs with a strategic approach. We give preference to initiatives that contribute to education, innovation, technology and culture. It is important for us that the event attracts reading and art-loving audiences and creates a positive social impact.”

The company recently introduced the new generation of Galaxy S25 smartphones, which are designed as assistants powered by artificial intelligence. Smartphones powered by Galaxy AI offer smart solutions for photo processing and automation of work processes. Smartphones are equipped with useful tools, for example, the AI ​​Photo Enhancer tool independently processes photos, adjusts colors and composition. The Live Translate tool allows you to translate calls in real time, facilitating international communication. These tools make the Galaxy S25 a next-generation AI assistant.

The innovations reaffirm Samsung’s commitment to turning technology into a creative and productive tool that improves users’ lives. The company believes that Artificial Intelligence will continue to evolve, becoming more deeply integrated into our daily lives. 

“It will help us use resources, increase productivity, and create new opportunities in education, medicine, art, and business. However, it is important that this development is under ethical and human control, ensuring that technology serves the good of society.”

Samsung is one of the world’s leading companies, whose technologies are changing the world, but the company believes that the true power of technology depends on the people who create and use it.

“Samsung believes that human potential and knowledge are the main drivers of technological innovation. That’s why we’re developing Galaxy AI, not to replace people, but as a next-generation assistant that simplifies monotonous tasks and frees up time for what really matters. By reducing repetitive tasks, Galaxy AI will help users maximize their creativity, productivity, and potential. We continue to invest in education and smart technology to empower people to achieve more in their work and life.”

The company offers innovative technological solutions for working and creating. Galaxy AI helps optimize time and get rid of monotonous tasks, provides convenience and speed of communication. 

“We believe that technology is a bridge between creative thinking and innovative solutions that help people express themselves, communicate, and be more productive in the digital world.”

Technologies not only support the development of science and culture, but also change them, creating new platforms for education, creative work, and global cooperation. For example, artificial intelligence makes it possible to digitize historical and cultural values, making them accessible to the public. Artificial intelligence also allows you to analyze huge amounts of data, which makes scientific research more effective.

Through high-tech, Samsung enables people to work smarter, more efficiently. Continuous education at the company is part of the work culture: 

“We offer our employees professional development programs, international training and internal learning platforms, where they can learn new technologies, business skills and creative approaches. It is important for us that our team constantly progresses and feels that their contribution is important for the future of the company.”